Which value emphasizes ethical practices within DECA?

Integrity is a foundational value that emphasizes ethical practices within DECA. This value highlights the importance of honesty, accountability, and adherence to moral principles in all aspects of business and leadership. In the context of DECA, integrity ensures that members, competitors, and leaders act in a fair and ethical manner, building trust and credibility within the organization and the broader business community. It is essential for students to understand that integrity involves making ethical decisions that align with both personal and organizational values, fostering a culture of respect and responsibility.

While competence, innovation, and teamwork are also important values, they are not specifically centered on ethics. Competence focuses on skills and knowledge, innovation encourages creativity and forward-thinking, and teamwork emphasizes collaboration and mutual support among members. Each of these values contributes to the overall effectiveness of DECA members, but integrity is the guiding principle that underscores the importance of ethical conduct in all DECA activities and interactions.